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Arc-En-Ciel
Arc-en-Ciel ensures that the brands represented by the Stephanides Group reach
the consumer, touching their minds and leaving the desired impression.
Through our strategic research on consumer trends, and our knowledge of the
local media industry, we are committed to delivering tailored marketing
communication services in a creative and energetic manner.
The service capabilities that are provided by Arc-En-Ciel to every company and
division within the Stephanides Group are varied. The following list here-below
shows the range of services:
• Brand communication strategy implementation
• Strategic media planning
• Print, TV and radio advertising
• Consumer trends and research
• Sales promotions
• Public Relations
• Above and below the line creative development
• Event management
• Crisis management
• Direct marketing techniques handling several customer databases using direct
mailing, call research, and even home visits.
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